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  • ABOUT
  • BLOG
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3 Hot SEO Trends in 2017 Marketers Need to Know

The year 2017 is around the corner. SEO trends for the next year always trigger heated discussion in the digital marketing field. Here I would like to share with you 3 major SEO trends that many digital marketing experts have mentioned.

February 9, 2017SEOBy MarloC

Digital Marketing Quick Start Guide for Marketing Rookies

Are you just starting to take a dive into digital marketing? If so, you’re in the right place. Below are quick introductions and explanations of the main topics that you’ll need to know to start on a path to become a digital marketing master

February 9, 2017Analytics, Marketing, SEOBy MarloC

Where do Millennials Spend Most of Their Time Online?

When creating a social media campaign you need to first understand the media consumption characteristics of your target audience. The infographic below give an example about how Millennials behave online.

February 9, 2017MarketingBy MarloC

What Millennials Value & How to Engage Them in the Digital Marketplace

What Millennials Value and How to Engage Them in the Digital Marketplace

February 9, 2017MarketingBy MarloC

Are people talking about your brand? Top 5 Elements of Online Listening

Here are the top five elements you as a marketer can measure to understand what people are saying online about your brand.

February 9, 2017Social MediaBy MarloC

How One Startup Became Successful Using 4 Digital Marketing Strategies

The idea of this algorithm played a huge role in the development of the startup Bright Cellars, a Milwaukee based wine subscription founded by two MIT graduates in 2014. Since then, this company has grown quickly due to its successful digital marketing tactics.

February 9, 2017Analytics, Email Marketing, MarketingBy MarloC

Digital Marketing for Law Firms: Moving from Presence to Conversion

In this “Digital Age of Marketing,” it is essential for law firms to establish their presence online—or be left behind the competition.

February 9, 2017MarketingBy MarloC

Social Media Fails of 2016

Although social media presents many advantages for businesses, there are also numerous ways in which this can be dangerous. Making a mistake by posting controversial content is hard to undo and the evidence can remain forever.

February 9, 2017Social MediaBy MarloC

6 Steps to Create Trust in Your Online Marketplace Environment

These 6 steps will show you how to create real trust in your two-sided online marketplace in no time!

February 9, 2017Websites & BlogsBy MarloC

7 Great Branding Books Every Marketer Needs to Have on Their (Digital) Bookshelf

Branding is as much art as it is science, and to do it effectively, you need different perspectives. Over the years I’ve tried to gain numerous perceptive on branding; the books listed below highlight some of my favorites.

February 9, 2017MarketingBy MarloC
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Recent Blog Posts
  • The “Moneyball” Approach: The Small Business Guide to Cost-Effective Paid Search Keyword Selection
    February 17, 2017
  • The New Marketing Game
    February 16, 2017
  • Cyber Monday is Here: How to Drive Traffic to YOUR Site
    February 16, 2017
  • 25 Entrepreneurs to Follow on Twitter
    February 16, 2017
  • 12 Tips for Improving Your Insta Photographs
    February 15, 2017
  • Immersing Your Customer – Virtual Reality
    February 14, 2017

Marketing in the Digital Age
University of Wisconsin, Madison
Open Educational Resource

FROM OUR BLOG
  • The “Moneyball” Approach: The Small Business Guide to Cost-Effective Paid Search Keyword Selection
    February 17, 2017
  • The New Marketing Game
    February 16, 2017
  • Cyber Monday is Here: How to Drive Traffic to YOUR Site
    February 16, 2017
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